Thank you for your interest in Innovative Fitness Promotions and our health club marketing services. I hope you can learn how we can benefit your health club as well as how we differ from the other health club marketing companies out there.

We understand that the health club business can be tough! That is truly an understatement. One thing that is certain is that positive cash flow to cover your overhead is key to any health club’s long term success. This is why Innovative Fitness Promotions, or IFP, specializes in developing and implementing cutting edge EFT marketing campaigns for health clubs across the US. We do not sell low priced memberships like most other health club marketing companies do. I do not agree with these programs, and as a result IFP will not conduct them. Rather, IFP focuses on selling fair priced EFT’s to members to provide a health club with a guaranteed revenue stream for the next 24 months.

IFP uses a variety of time proven, highly specific methods to market health clubs. This includes telemarketing, direct mail, radio advertising, corporate membership programs, and much more. We have spent a great deal of time and effort to perfect these marketing methods. As a result of these highly targeted methods, a typical promotion, which will last 6–10 weeks, will gross an average of $35,000 to $50,000, and will generate 250–1,500 new EFT members for a health club. This new member base will normally increase your monthly EFT dues line by $4,000.00 - $15,000 for the next two years. Your business continues to operate as normal during the entire promotion. We will not market to your membership base or take your walk in traffic. We only get paid on the memberships we sell off of the traffic our marketing campaign creates. With our program there is NO OUT OF POCKET EXPENSE. NO COST TO YOU. NO FINANCIAL RISK. This means if we do not raise any money, we do not get paid. This is a pretty good incentive for us to strive to do the best job possible.

I would like to thank you once again, for your interest in Innovative Fitness Promotions. Please look around our website and whether you are looking to conduct a promotion now, or are just looking for some new ideas for your club, call me at 1-727-710-3605 or email me with any questions or concerns. You can also fill out our club profile so we can learn a little more about your health club and market.

I look forward to speaking with you.

Sincerely,



Adam Carl